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🚀 Become a Certified Digital Marketer in Just a Few Weeks

Learn practical, in-demand digital marketing skills that help you attract customers, grow brands, and build a real online presence. From SEO and social media marketing to ads, content creation, and analytics — this course is built for doers who want results, not theories.
At LearnitPedia Technologies, every lesson is hands-on, guiding you step-by-step to build your portfolio while learning. Whether you’re a business owner, student, or aspiring marketer, this course helps you stand out, get noticed, and start earning online.

Why this course is different

Practical, instructor-led training that builds a portfolio — not just certificates. These three benefits are what graduates cite most often.

✅ 100% Practical Training

Each lesson pairs a short micro-lecture with an immediate hands-on task — so you build real assets (landing page, ad creative, blog post) you can show clients or employers.

✅ Live Instructor Support

Live sessions, office hours, and direct feedback mean you don’t learn alone — you get guided corrections, industry tips, and help deploying real campaigns.

✅ Real Projects & Certifications

Finish with a capstone project and a verified certificate — plus the portfolio pieces hiring managers and clients ask to see.

Start your journey today — turn your passion for digital skills into profit!
Practical training • Live support • Portfolio-ready projects

Advanced Digital Marketing: Practical Bootcamp

Hands-on course to master SEO, Social Media, Paid Ads & Analytics in 8 weeks — live evenings + recordings.

Anyone 8 weeks 55 modules • 55 micro-lessons Certificate: Completion
Enroll Now — ₦10,500 Download Syllabus
Next cohort: Rolling (soon)

What you'll learn

Learn practical skills to run campaigns, build a portfolio, and land freelancing or in-house roles. Each lesson is micro (4–5 mins) and paired with hands-on tasks.

Audience & Buyer Personas
SEO: Keywords & On-page
Social Media Content & Reels
Paid Ads: Facebook, Google, TikTok
Analytics & CRO
Email Marketing & Automation
Content repurposing & storytelling
Generative AI for marketing

Course structure

10 Modules • 55 micro-lessons (~4–5 mins each) • 10+ hands-on practical tasks • Estimated self-study: ~6 hours practical work.

Lesson 1: What is Digital Marketing? (Theory + Real-life examples)
Lesson 2: Traditional vs Digital Marketing (Coca-Cola vs Google Ads case)
Lesson 3: Key Channels of Digital Marketing (SEO, SMM, Ads, Email, Content)
Lesson 4: Career Opportunities & Skills in Digital Marketing (Identify your niche)
Lesson 5: Importance of Online Visibility & Business Listings (Google Business Profile, Bing Places)
Practical Task: Create a free Google Business Profile for your brand idea.
Lesson 6: Understanding the Customer Journey (Awareness → Action)
Lesson 7: The Digital Marketing Funnel (Top, Middle, Bottom explained)
Lesson 8: Defining Target Audience & Buyer Persona (Build one persona)
Lesson 9: Market Research Basics (Use Google Trends & Keyword Planner)
Lesson 10: Competitor Analysis Online (Facebook Ad Library / SimilarWeb)
Practical Task: Research and analyze 2 competitors using SimilarWeb or Facebook Ad Library.
Lesson 11: Building a Digital Brand Identity (Logo, colors, voice — Canva practical)
Lesson 12: Setting Up a Business Website (Step-by-step WordPress setup)
Lesson 13: SEO-friendly Website Structure (Title tags, slugs, internal links)
Lesson 14: Creating a High-Converting Landing Page (Elementor hands-on)
Lesson 15: Tracking Setup (Google Analytics & Meta Pixel Installation)
Practical Task: Build and publish a simple one-page WordPress site.
Lesson 16: SEO Fundamentals (Why SEO matters)
Lesson 17: Keyword Research (Use Google Keyword Planner / Ubersuggest)
Lesson 18: On-Page SEO (Meta tags, headings, image optimization)
Lesson 19: Off-Page SEO (Backlinks, guest posts, citations)
Lesson 20: Technical SEO (Speed, mobile, sitemap, indexing)
Lesson 21: SEO Tools Overview (Search Console, Ahrefs, SEMrush)
Practical Task: Optimize your Google Business Profile and submit to Search Console.
Lesson 22: What is Social Media Marketing?
Lesson 23: Choosing the Right Platforms (Facebook, Instagram, LinkedIn, TikTok, X)
Lesson 24: Creating a Social Media Content Plan (7-day calendar)
Lesson 25: Designing Visuals with Canva (Hands-on design challenge)
Lesson 26: Creating Short Video Content (Reels, Shorts practice)
Lesson 27: Engagement & Community Management (Replying, DM handling)
Lesson 28: Social Media Analytics (Using Insights & Meta Business Suite)
Practical Task: Post 3 branded contents on your social page & analyze engagement.
Lesson 29: Introduction to Paid Ads (How PPC works)
Lesson 30: Google Ads Overview (Campaign structure & setup)
Lesson 31: Facebook & Instagram Ads (Audience & ad creation practical)
Lesson 32: TikTok Ads Basics (Short-form campaign walkthrough)
Lesson 33: LinkedIn Ads (Professional targeting explained)
Lesson 34: Targeting & Retargeting (Custom audience strategy)
Lesson 35: Measuring Ad Performance (CTR, CPC, ROI analysis)
Practical Task: Simulate one Facebook ad campaign in Meta Ads Manager.
Lesson 36: What is Content Marketing? (Purpose + examples)
Lesson 37: Blog & Article Writing (Keyword-rich writing exercise)
Lesson 38: Copywriting for Ads (Headline, hook, and CTA practice)
Lesson 39: Storytelling in Digital Marketing (Craft a brand story)
Lesson 40: Repurposing Content (Convert blog → reel → carousel)
Practical Task: Write and publish one SEO-optimized blog post.
Lesson 41: Introduction to Email Marketing (Purpose & value)
Lesson 42: Building an Email List (Lead magnet creation)
Lesson 43: Writing Effective Emails (Subject lines, CTAs)
Lesson 44: Email Automation (Mailchimp practical setup)
Lesson 45: Measuring Campaign Success (Open rate, CTR)
Practical Task: Create an automated welcome email sequence.
Lesson 46: Understanding Marketing Metrics (CTR, CPC, CPM, Bounce Rate)
Lesson 47: Google Analytics Basics (Navigating dashboard)
Lesson 48: Conversion Rate Optimization (Improve landing page)
Lesson 49: A/B Testing (Compare CTAs or design variations)
Lesson 50: Gathering Customer Feedback (Forms, surveys, chatbots)
Practical Task: Generate and present a mini campaign performance report.
Lesson 51: Influencer Marketing (Find and evaluate influencers)
Lesson 52: Affiliate Marketing (Setup and strategy basics)
Lesson 53: Generative AI Tools (ChatGPT, Canva AI practical)
Lesson 54: Voice Search & Emerging Tech (Smart assistants, AR/VR trends)
Lesson 55: Certifications & Career Growth (Google, Meta, HubSpot)
Practical Task: Create your digital marketing growth roadmap.

Course summary

  • Total Lessons: 55 micro-lessons (~4–5 mins each)
  • Hands-on Activities: 10+ real-life practice tasks
  • Duration: ~4 hours video content + ~6 hours practical work
  • Goal: Learn by doing — build a real portfolio

Frequently asked questions

Do I need prior experience?
Basic familiarity with social media is enough; we focus on practical steps and portfolio-building.
Are classes live?
Yes — live evenings plus recordings for replay, but this scholarship traning is a recorded class that has been well explained.
How do I get the certificate?
Complete the capstone project and pass a short assessment to receive a certificate of completion instantly.